Coordinator, Admissions : +91 9074557708
Fee Structure| Apply
| Code | Programme | Seats | FN* | Contact |
|---|---|---|---|---|
| BBA | Bachelor of Business Administration Honours | 60 | 0 | +91 9074557708 |
| The BBA Honours is an advanced undergraduate business programme designed to offer deeper specialization, strong research orientation, and extensive practical exposure beyond a conventional BBA. The programme is structured to develop future-ready managers with analytical depth, leadership capability, and global outlook. | ||||
Dr. Thomas Joseph, IIT & IIM Professor and distinguished Strategy Advisor, Director Amal Jyothi Business School
Prof. (Dr.) Thomas Joseph has taken charge as the Director of the BBA (Honours) Programme. An IIT–IIM Professor and distinguished Strategy Advisor, he brings more than 35 years of global experience spanning multinational corporations, public policy, and premier academic institutions. A PhD from IIM Bangalore and an Electrical & Electronics Engineer, he has pursued executive education at Harvard Business School (Boston), the Ross School of Business, University of Michigan, and the Max Planck Institute of Economics, Germany.
Programme Differentiators
- Fully residential, four-year BBA (Honours) programme focused on total learning immersion and holistic transformation.
- Pedagogical model inspired by IIMs, IITs, and the Gurukulam tradition, integrating academics, character, and leadership formation.
- Structured daily rhythm combining rigorous academics, skill development, sports, wellness, and industry engagement.
- Internationally renowned, PhD-qualified faculty with global exposure from IIMs and Ivy League institutions.
- Continuous faculty–student engagement enabled by the residential format, fostering mentoring beyond classrooms.
- Unique engineering orientation for business students, offering early technical literacy and interdisciplinary exposure.
- Strong focus on analytical thinking and synthesizing ability through academics, sports, arts, and experiential learning.
- Progressive global exposure: Kerala immersion, Bharat Darshan, Middle East visit, and European exchange programme.
- Curriculum benchmarked against IIM IPM and undergraduate management programmes, ensuring national academic parity.
- Integrated career readiness model combining internships, placements, and in-house coaching for CAT, GRE, GMAT, and UPSC.
- Structured summer internships every year to ensure real-world exposure and career clarity.
- Regular mentoring and interactions with senior management professionals and eminent personalities.
- Serene green campus in Kerala with excellent air quality, supporting focused learning and well-being.
- Strong emphasis on human skills, ethics, communication, and leadership in an AI-driven future.
- Comprehensive student safety, security, and medical care supported by professional and institutional systems.
FEE STRUCTURE
Why the Programme is Fully Residential
The BBA (Honours) is designed as a fully residential, four-year journey of deep academic and personal transformation. Meaningful education demands total immersion rather than fragmented engagement. Inspired by proven models followed by premier institutions such as the IIMs and IITs, the residential environment enables continuous learning, character formation, and holistic development that cannot be achieved through day-scholar or hybrid formats.
Rooted in the Gurukulam tradition, learning extends far beyond classrooms. Students live, learn, and grow within a carefully structured academic and social ecosystem where knowledge, skills, values, and attitudes are consciously shaped.
- Mornings: Rigorous conceptual classes for academic depth
- Afternoons: Skill-building and application-oriented learning
- Evenings: Sports and physical activities for discipline and teamwork
- Later Sessions: Industry interactions, discussions, and collaborative problem-solving
This integrated pedagogy ensures equal importance to classroom and peer learning. Residential education nurtures independence, leadership, adaptability, and social maturity, making it a pedagogical necessity rather than a logistical choice.
Internationally Renowned Faculty and Mentors
The programme is delivered by an exceptional faculty team comprising internationally renowned academicians and mentors. All core management subjects are taught exclusively by PhD and highly qualified faculty, ensuring strong scholarship and research-driven pedagogy.
Faculty members with doctoral training from IIMs and Ivy League universities bring globally benchmarked frameworks and contemporary research insights. The residential format enables continuous faculty–student engagement beyond formal lectures.
Engineering Orientation for Business Students
Located within a leading engineering campus, the programme offers early exposure to engineering fundamentals such as systems, processes, materials, quality control, and efficiency. This technical literacy strengthens strategic thinking related to automation, product design, scalability, and capital investment.
In an AI-driven era, this orientation equips students to understand technologies, their limitations, and responsible applications—bridging management and technology for future leadership roles.
Analytical and Synthesizing Skills
Effective managers require both analytical rigor and synthesizing ability. Analytical thinking is developed through academics, while synthesizing skills are strengthened through sports, arts, and experiential activities such as cycling, swimming, driving, and dance.
Team sports reinforce collaboration, real-time decision-making, and shared accountability—mirroring real organizational environments.
Global Exposure and International Orientation
- Semester 1: Kerala tour – regional diversity and local business ecosystems
- Semester 2: Bharat Darshan & rural immersion – socio-economic insights
- Second Year: Middle East international exposure
- Third Year: European exchange programme with universities and industries
This structured progression from local to global contexts develops culturally intelligent, ethically grounded global citizens.
Building Core Human and Managerial Skills
Alongside strong foundations in accounting, finance, marketing, HR, and strategy, the programme emphasizes communication, empathy, ethics, and cultural sensitivity—ensuring long-term adaptability in an AI-driven future.
Curriculum Modelled on IIM Standards
The curriculum is benchmarked against the Integrated Programme in Management (IPM) and undergraduate models of leading IIMs such as Indore, Rohtak, Kozhikode, Bangalore, Jammu, and Bodh Gaya, ensuring national academic parity and rigor.
Career Readiness, Placements & Competitive Exam Coaching
Career readiness begins from Year One through a dedicated placement and career development office. Students are prepared for roles such as business analysts, junior consultants, management trainees, and executive assistants to CXOs.
The programme integrates structured summer internships every year and in-house coaching for CAT, GRE, GMAT, and UPSC, enabling multiple career pathways without academic disruption.
Celebrity Talks and Industry Mentoring
Regular interactions with senior management professionals, industry leaders, and eminent personalities from diverse fields provide real-world perspectives, leadership insights, and professional inspiration.
Campus Advantage, Safety, and Well-being
Set in Kerala’s lush green environment, the campus offers excellent air quality and a calm learning atmosphere. Student safety is ensured through institutional care, professional security services, and comprehensive medical facilities including a nearby multi-specialty hospital.

